- SRX Global Inc disclosed in an October 6, 2026 SEC filing a $1.5 million commitment to launch a family of AI-powered exchange-traded funds through its EMJX platform
- The first fund is expected to launch in the first quarter of 2027 with an actively managed digital asset hedging strategy
- Eric Jackson will manage the fund family as president of the EMJX platform, partnering with Kupa AI co-founder Andy Kim
SRX Global Inc announced in a press release filed with the SEC on October 6, 2026 that it is committing $1.5 million to launch a family of AI-powered exchange-traded funds through its EMJX platform, partnering with Kupa AI co-founder Andy Kim on the initiative.
The company said the first fund in the planned lineup will feature an actively managed digital asset hedging strategy, with a launch targeted for the first quarter of 2027. SRX framed the ETF structure as a way to make sophisticated hedging techniques, historically available mainly to institutional investors, accessible to retail investors through a familiar exchange-traded vehicle rather than a private fund or managed account.
Eric Jackson will manage the fund family as president of the EMJX platform, bringing an investing background the company said will inform how the AI-driven hedging strategy is applied to digital asset exposure. SRX also said it plans to dividend ETF holdings directly to shareholders as part of its broader capital strategy tied to the new platform.
“Bringing EMJX to market through an ETF puts our proprietary intelligence in front of a far broader universe of investors,” SRX Global CEO Kent Cunningham said in the announcement, framing the fund launch as a way to commercialize the company’s existing AI and trading infrastructure rather than building an entirely new product line from scratch. The $1.5 million commitment is intended to cover the initial costs of structuring and launching the fund family rather than serving as the ETF’s own seed assets under management.
The initiative places SRX Global among a growing group of smaller public companies experimenting with AI-managed fund products as a way to diversify revenue beyond their core businesses. By tying the first fund specifically to a digital asset hedging strategy, the company is betting that demand for risk-managed crypto exposure, rather than simple directional bets on token prices, represents an underserved niche within the broader wave of crypto-linked ETFs that have launched over the past two years. Additional funds under the EMJX umbrella are expected to follow if the initial hedging-focused product attracts sufficient investor interest after its planned early-2027 launch.
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